Specific, opinionated writing on Mac screen recording, product demos, automatic zoom, on-device captions, and what it takes to make a short video that doesn't look amateur. Written by the person who builds CursorFlow.

I make a competitor. Here's where Screen.studio is the better buy, where CursorFlow is, and where the two products actually differ — written without spin and with the prices and features both teams have shipped.
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The end-to-end workflow I use to ship a tutorial video — from outline to thumbnail. Real tools, real timings, no fluff about "storytelling".
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How on-device captions work on macOS in 2026, what Apple's Speech framework gets right, where it falls back to the cloud, and why I stopped paying a transcription API.
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If your only video work is the occasional onboarding clip or changelog walkthrough, you don't need Premiere. Here's the smaller stack that's enough.
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Why the script needs to live inside the recorder, not on a second screen. And what changes about your delivery when it does.
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Cloud screen recorders are convenient. They also send every demo of your unfinished feature to someone else's server. Here's the alternative.
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A 14-inch laptop, a 4K master, and a viewer on a phone. Three resolutions, one piece of footage, and why "just record the whole screen" stopped working.
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Five Loom alternatives, what each one is actually good at, and where I think CursorFlow fits — written by the person who has to compete with all of them.
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The seven things that make a screen recording feel "produced" instead of "raw." None of them are about your script.
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The two-paragraph version: I got tired of paying $20/month to upload my own screen to a cloud. So I shipped a $50 alternative that runs on my Mac.
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